Read Platform The Art and Science of Personal Branding Audible Audio Edition Cynthia Johnson Random House Audio Books
Download As PDF : Platform The Art and Science of Personal Branding Audible Audio Edition Cynthia Johnson Random House Audio Books
The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson.
In the modern world, influence is everything, and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand.Â
In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth.Â
Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.
Read Platform The Art and Science of Personal Branding Audible Audio Edition Cynthia Johnson Random House Audio Books
"Do you recognize the value in a personal brand? Are you looking for a well-thought-out strategic guide to form or improve your own? Then this book is a must read with actionable advice that is relatable, succinct, clear, and strung together with playful anecdotes that provide effective insights in what it takes to have a chance at replicating or building your own social branding success story. Cynthia is an inspiration, flat out. With hard work, dedication, and mindfulness, paired with paying attention to feedback of your strategies, we can all reach new heights with our personal branding. Absolutely paramount in today’s world. Congrats to Cynthia on an excellent achievement! I recommend buying one for you and one for a friend. We all know a friend who needs this book."
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Platform The Art and Science of Personal Branding Audible Audio Edition Cynthia Johnson Random House Audio Books Reviews :
Platform The Art and Science of Personal Branding Audible Audio Edition Cynthia Johnson Random House Audio Books Reviews
- Do you recognize the value in a personal brand? Are you looking for a well-thought-out strategic guide to form or improve your own? Then this book is a must read with actionable advice that is relatable, succinct, clear, and strung together with playful anecdotes that provide effective insights in what it takes to have a chance at replicating or building your own social branding success story. Cynthia is an inspiration, flat out. With hard work, dedication, and mindfulness, paired with paying attention to feedback of your strategies, we can all reach new heights with our personal branding. Absolutely paramount in today’s world. Congrats to Cynthia on an excellent achievement! I recommend buying one for you and one for a friend. We all know a friend who needs this book.
- Whether you are just starting your career or are established, PLATFORM will be helpful. Cynthia Johnson's explanations are clear and concise. Numerous Social Media examples are provided and easy to use. If you wanted to contact this author, it seems like you will receive a response. This young entrepreneur found success and freely shares her journey. A lot of good information is packed into this attractive and innovative book.
- As an integrative physical therapist and wellness speaker in Los Angeles, I will use the excellent guidelines Cynthia Johnson outlined in Platform The Art and Science of Personal Branding. The book is very practical and easy to read. I am very grateful she wrote it.
- I rarely purchase books. I learn a lot from my computer. I’ve also found that a lot of books teaching marketing don’t have much substance - usually just fluff. This book is filled with so much useful information and entirely new things to learn. I’m very satisfied with the contents of this book.
- Platform is incredible. In this day in age, personal branding is critical to connecting with your audience, making your voice heard and creating lasting impact. I'm so excited to continue to learn and apply these tools to my business.
- An amazing book that will help anyone (in any stage of their life) brand and market themselves in hopes of securing a healthy and happy future!
- You'll definitely learn a lot
- This is a good book that is full of interesting insights about personal branding. Cynthia explains fundamental concepts with clarity, she gives plenty of examples, and then she goes into depth with strategies for how to be more effective by incorporating these concepts into your work and life.
If you've ever wanted to be famous online, Cynthia will teach you a lot about what to do to achieve your ambitions. And if you've ever seen an outraged mob pile on someone over an ill-considered social media post, well, Cynthia will help you learn how to avoid that situation too. (That's the bad kind of famous.)
Do you have big goals? Would it help you to have better awareness and control of how others perceive you? If you want the upper hand in making your will a reality, read this book.
